Articles Tagged with online privacy

Last Thursday California Governor Jerry Brown signed into law the California Consumer Privacy Act of 2018 (CCPA), granting California consumers the right to request that businesses disclose the categories and specific pieces of personal information that they collect about the consumer, the categories of sources from which that information is collected, the business purposes for collecting or selling the information, and the categories of 3rd parties with which the information is shared. The law, which goes into effect January 1, 2020, also authorizes California consumers to opt out of the sale of personal information by a business and will prohibit the business from discriminating against the consumer for exercising this right, including by charging the consumer who opts out a different price or providing the consumer a different quality of goods or services, except if the difference is reasonably related to value provided by the consumer’s data. Moreover, the CCPA makes it more difficult for businesses to sell personal information for consumers less than 16 years of age.